Google offers a great way for people to increase their chances of being hired by allowing anyone to take their Google Analytics certification exam and become certified. They even offer study materials and programs to help you pass the exam so that you can add the certification to your resume and stand out to future employers. The exam isn't easy but it definitely is something that is worth studying because Google is a big part of our everyday lives and is fun to learn about.
My experience taking the exam for the first time:
Prior to taking this marketing class, I didn't really know that there was a certification exam for Google Analytics that anyone could take, so I was definitely interested in seeing what the exam was like. The exam was 70 questions long and asked a lot of specific questions regarding Google Analytics. I was surprised to see that I actually knew some of the more general questions about analytics from taking previous marketing classes that discussed general ideas about analytics and tracking website traffic. There was also a lot of questions I did not know or recognize since I never really studied Google Analytics making it a hard exam. Although I was able to recognize some topics and terminology mentioned in the exam, I did not pass the exam which was expected because I didn't study for it. I am looking forward to actually studying the material and passing the exam because I think it is a great program to learn about and add to your resume.
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