1. Photo editing apps: There are plenty of photo editing apps you could use but a popular one is Photoshop. Photoshop is a great way to edit images and create powerful images to use for your ads in the business world. What is cool about Photoshop is that you can edit your images in layers and can add or delete them at any time to make your image perfect. Another cool part of Photoshop is that you can add text to your image and can customize what font and what language you want your text to appear in. You can even create a new layer for any additional languages you want your text to appear in, making it a fast and convenient way to get the most from your ads. Below is an example taken from this article on Photoshop that can be read by clicking here, showing what the Photoshop interface looks like when editing an image for an ad.
2. Language is important: The more languages you make your ad in, the more people can see your ad and buy your product. It is important to keep in mind how to make your ad's message the same in different languages because you want your brand to be represented the same way no matter what language someone sees the ad in. To help with translation, Google translate is an easy way to translate between 2 languages but it is also important to double check translations for accuracy. Google Analytics is a helpful way to see what countries people who visit your ad are from and can tell you what languages you should make your text appear in.
The main idea here is take your time editing because there are many different ways you can customize your images to make them more appealing.
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